DayDreamer Studio is a new group of creative artists set up in Beijing, China. The studio is based on the idea of utilizing dreams and artistic sensibility for creating visual communication for brands in China.

They needed a fresh view on their own brand so they gave us an opportunity to work on their corporate identity. We have created a logo, a main visual theme for the brand, a brand book and stationery.

The idea is based on joining a symbolic form for a dream with very attractive geometric form of a ruby gem. Please read more about the inspirations in our presentation.

Our work has already influenced DayDreamer studio very much. The team is already working on many different projects, some of them with the cooperation with Necon. We will be publishing some of the effects of our collaboration soon.

Necon